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At the heart of our business lies a deep-rooted passion for tea, sparked by a transformative journey to Taiwan in 2016. Our core philosophy is built on the principles of superior quality, direct trade, and authentic relationships with independent tea producers. We believe in forging genuine connections with the families behind each tea, visiting their gardens and learning about their traditions and methods. This approach allows us to select teas based on region and season, ensuring every offering is a true reflection of its terroir and heritage. Our commitment to transparency and ethical sourcing is unwavering, as we strive to share the unique stories and exceptional tastes of each tea. By prioritising direct trade and close cooperation, we support small-scale producers and uphold traditional craftsmanship. Our mission is to guarantee exclusive, fresh, and pure teas and infusions that embody our dedication to quality and authenticity.
Our curated selection features a diverse range of teas and infusions, each carefully chosen for its distinct character and exceptional quality. From ceremonial grade Japanese matcha and wild Bi Luo Chun green tea from Taiwan, to award-winning Honey Black Tea and aromatic Jasmine Pearls, our offerings celebrate both tradition and innovation. We also provide refined herbal and fruit infusions, such as wild chamomile flowers and vibrant red fruit blends, crafted with pure ingredients and meticulous attention to detail. Our specialty packs, tasting sets, and thoughtfully designed tea ware, including cold brew bottles and elegant mugs, cater to both connoisseurs and newcomers alike. Each product is accompanied by detailed brewing instructions to help our customers experience the full spectrum of flavours. Through our selection, we aim to honour the craftsmanship of our producers and deliver an authentic tea experience that connects people to the land and culture behind every cup.
Our impact extends beyond the cup, as we actively contribute to the local gastronomic ecosystem by fostering appreciation for artisanal tea and sustainable practices. By offering tastings, educational events, and collaborations with horeca businesses, we create opportunities for the community to engage with the world of tea. Our presence in Mechelen, with a welcoming tea store and regular events, serves as a hub for tea enthusiasts and newcomers to gather, learn, and share in our passion. We believe in the power of storytelling to deepen the connection between producer and consumer, highlighting the journey of each tea from field to table. Our dedication to transparency and quality inspires trust and curiosity among our customers, encouraging mindful consumption and respect for traditional knowledge. Through our efforts, we aim to elevate the appreciation of tea as a cultural and gastronomic treasure, while supporting the livelihoods of small-scale producers.
Our sourcing practices are grounded in long-term partnerships with independent, family-run tea farms across Taiwan, Japan, and China. We prioritise direct trade, enabling us to work closely with producers like David and Queena in Sanxia, the Liao family in Wuhe, and innovative farmers in Alishan. These relationships are built on mutual respect, transparency, and a shared commitment to responsible farming methods, including natural cultivation and minimal intervention. We select teas that reflect the unique terroir of their origin, often from farms with generations of expertise and a dedication to sustainable practices. Our ingredient selection for herbal and fruit infusions is equally rigorous, focusing on purity and traceability. By championing ethical sourcing and supporting small-scale producers, we ensure that every product not only meets our high standards for quality but also contributes to the preservation of traditional farming and environmental stewardship.